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Effectiveness and scope of employee referrals in the process of ... Importance of insurance to ... Study of Sales Promotion methods in FMCG 13) ...

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Date added: August 12, 2011 - Views: 163

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BAM 102: BUSINESS ECONOMICS - BCA Study Abroad

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http://www.bcanet.org/documents/MCC%20Business%20Courses%20Syllabi.doc

Date added: March 8, 2014 - Views: 55

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Download A Study On Sales Promotion In Magnanim...

The inclusion of a timing constraint and an activity requirement are hallmarks of sales promotion. Sales ... fast-moving consumer goods ... importance for customer ...

http://files.spogel.com/abstracts/p-1049--sales_promotion.doc

Date added: April 27, 2012 - Views: 101

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ALLAMA IQBAL OPEN UNIVERSITY, ISLAMABAD

Being a Marketing Manager of any Fast Moving Consuming Goods (FMCG), ... Nature and Scope of Marketing. Present Day Importance of Marketing. The Marketing Concept.

http://aioucheats.com/AIOU%20Assignments%20Papers%20Spring%202011/Bachelor/138-Marketing%20Theory%20and%20Practice.doc

Date added: December 9, 2013 - Views: 7

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alagappauniversity.ac.in

... Advertisement and publicity – Sales promotion ... Leadership in hospitals – Meaning – ScopeImportance ... check printing, and document ...

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Date added: July 10, 2013 - Views: 281

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Sean Sands, - Asia Pacific - Indian Journal of...

... sales promotion, public relations, ... Fast Moving Consumer Goods (FMCG) ... The importance of Social Media Analytics, ...

http://apjor.com/files/1423562307.docx

Date added: May 2, 2015 - Views: 1

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M

... Nature and importance ... Scope, importance ... need, importance of middleman, types of channels in Indian context for FMCG, ...

http://alagappauniversity.ac.in/files/documents/files/M.Phil.%20Management%20%282012-15%29.doc

Date added: December 21, 2014 - Views: 13

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Elective – I - Andhra University

... Sales promotion ... need and importance, Objectives, Scope and Functions ... Preparation of reports on Marketing environment of different FMCG’s or ...

http://andhrauniversity.edu.in/syllabus/B.Com.%20Final%20Electives%20(Syllabus).doc

Date added: August 2, 2013 - Views: 70

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10 - fabionoia.it

10.2 Sales promotion. ... The airlines have to promote themselves to the trade in the same way as any FMCG ... which respectively have the scope to ...

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Date added: May 5, 2013 - Views: 2

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INTRODUCTION

Table 45 Service and sales workers in the FMCG ... The scope of the Fast Moving Consumer Goods ... qualified people is of critical importance. For the FMCG ...

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Date added: June 19, 2015 - Views: 1

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FMCG: Rural India the growth driver

rural marketing is promotion ... the rising sales in the FMCG ... With the entry of Colgate in Indian marketplace the awareness about Oral care and the importance ...

http://bmsproject.weebly.com/uploads/2/4/3/5/2435652/what_is_rural_marketing.docx

Date added: April 5, 2012 - Views: 57

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Download Strategic Management

Strategy is the direction and scope of an organization over the long term. ... Importance of Strategic Management. ... and sales promotion into a coordinated campaign.

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Date added: September 23, 2011 - Views: 558

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fensware.sabanciuniv.edu

Scope of the Project. ... giving much more importance to recent observations while still not discarding ... baseline sales without the promotion will have its effects ...

https://fensware.sabanciuniv.edu/ugprojects/showdocument.php?doc=81419f821b095f864f6cc1004ac2e9d1&term=12&course=ens491_492

Date added: May 5, 2013 - Views: 18

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Fetch Doc - K.K.Wagh

Introduction to Organizational Behavior: Definition, Importance, Scope, ... Different types of Sales Promotion, ... FMCG, Industrial, & Services.

http://www.kkwagh.org/MBA/mba_images/MBA_syllabus.doc

Date added: August 12, 2011 - Views: 389

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www.ijebf.com

STUDY ON THE GROWTH PROSPECTS OF PRIVATE LABELS TO THAT OF NATIONAL BRANDS IN THE FMCG RETAIL SECTOR IN COIMBATORE. ... but 5% of sales are through organized retailing.

http://www.ijebf.com/IJEBF_Vol.%201,%20No.%202,%20March%202013/STUDY%20ON%20THE%20GROWTH%20PROSPECTS%20OF%20PRIVATE%20LABELS%20TO%20THAT%20OF%20NATIONAL%20BRANDS%20IN%20THE%20FMCG%20RETAIL%20SECTOR%20IN%20COIMBATORE.doc

Date added: May 23, 2013 - Views: 4

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Chapter 1: Defining Marketing for the 21st Century

... your best bet from sales promotion ... What is the importance of timely and relevant information ... What is the scope of business markets in ...

http://bm.gduf.edu.cn/kcpt/scyx/Exercises.doc

Date added: October 30, 2011 - Views: 56

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solution.puzl.com

The Fast Moving Consumer Goods ... Sales promotion is done by company by different schemes to the distributor, ... Importance of EDS ...

http://solution.puzl.com/puzl/files/905/25095/50f50932bf332.docx

Date added: November 11, 2013 - Views: 18

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Managerial Economics - Hi Friends this is arjun

Fast moving consumer goods ... The scope of managerial economics is restricted to microeconomics. ... 77 Managerial Economics 6.10 THE IMPORTANCE OF PRODUCTION ...

http://info2myfriends.blog.com/files/2010/11/Managerial-Economics1.doc

Date added: April 26, 2012 - Views: 176

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xa.yimg.com

Various sales promotion ... the companies can give the brands in other categories such as FMCG say ... marketing etc methods are of little importance ...

http://xa.yimg.com/kq/groups/24029478/1921403394/name/Question

Date added: July 8, 2013 - Views: 1

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CURRICULUM & REGULATIONS GOVERNING MASTER OF...

... Personal selling and sales promotion, ... Determinants of promotion mix. 2. Advertising: Need, scope and importance of ... Growth strategies for FMCG; ...

http://www.uni-mysore.ac.in/assets/creditsystem/commerce/2Credit-Based-Choice-Course.doc

Date added: September 15, 2011 - Views: 186

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CHAPTER 6

... opportunity to realise economies of scale and scope, ... Recruitment and posting of sales force . Pricing . Sales Promotion . ... the American FMCG (Fast Moving ...

http://vedpuriswar.org/books/GoingGlobal/Chapter%2006_Entering%20global%20markets.doc

Date added: September 24, 2014 - Views: 9

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University of Mysore

... Investment decisions; importance, and its scope, ... Most of the corporate dealing with both FMCG and durables are already ... Sales promotion and ...

http://www.uni-mysore.ac.in/assets/creditsystem/commerce/7Regulation-Syllabus-Governing-M.Com..doc

Date added: September 23, 2011 - Views: 150

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EARLY HISTORY - Ning

EARLY HISTORY AND EVOLUTION OVER TIME. ... ADVERTISING AND SALES PROMOTION. ... and gave importance to the perceived health benefits of traditional food.

http://yantrajaal.ning.com/forum/attachment/download?id=906028%3AUploadedFi58%3A10537

Date added: April 18, 2015 - Views: 1

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CBCS - COURSE OUTLINE FOR 2005-2006

... Advertising Management and Sales Promotion E 2 1 0 3 BUS E205 Corporate ... Consumer Product Sector and FMCG ... ScopeImportance – Status ...

http://www.unom.ac.in/uploads/admissions/cbcs/2007-2008/bus07.doc

Date added: May 2, 2013 - Views: 131

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4 - Bournemouth City College

The term ‘direct promotion’ succinctly combines direct marketing with sales promotion. Many FMCG ... the scope of human interaction ... the importance of personal ...

http://www.bournemouthcitycollege.co.uk/wp-content/uploads/2014/01/036_4.1.doc

Date added: August 31, 2014 - Views: 21

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MARKETING RESEARCH EXPLAINED - Ruralnaukri.com

Above given example illustrates the importance of marketing research in ... Sales promotion affects the ... Huge size of the market wherein FMCG itself ...

http://www.ruralnaukri.com/uploads/Marketing_Research.doc

Date added: December 26, 2012 - Views: 93

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vskub.ac.in

... process of personal selling, sales promotion and importance of sales promotion, ... growth strategies for FMCG, ... importance, nature and scope, ...

http://vskub.ac.in/docs/syllabus_2013-14/ug/BBM-Syllabus-2013-14.docx

Date added: March 13, 2015 - Views: 7

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University Department of Management...

Colgate Palmolive ltd. is one of the largest FMCG Company in India.Colgate ... joint sales promotion of Colgate ... ways. the importance of personal ...

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Date added: January 8, 2015 - Views: 1

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24108 Marketing Foundations - Bored of Studies

How to study Marketing Foundations? ... Importance of Pricing: ... (FMCG). Sales promotion is used to: ...

http://community.boredofstudies.org/attachments/117/university-technology-sydney/28556d1377498685-high-distinction-marketing-foundations-notes-notes-.doc

Date added: March 21, 2015 - Views: 11

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VERY IMPORTANT INSTRUCTIONS: - University of...

... Meaning, scope, importance and limitations ... FMCG – Consumer durables – Credit cards ... Sales Promotion : ...

http://www.unom.ac.in/uploads/admissions/cbcs/2008-2009/bcomcbcs36updated.doc

Date added: March 8, 2012 - Views: 175

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rcbs.rajagiri.edu

M0105 Advertising and Sales promotion ... - Scope, Relevance and Importance of Communication Historical Perspective of the ... Distribution Models of FMCG ...

http://rcbs.rajagiri.edu/Docs/PGDM-Syllabus-in-Full.doc

Date added: June 15, 2013 - Views: 221

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Third Party Logistics Services: An India...

Abstract: Third party logistics (3PL) ... Outsourcing of logistics function is a business dynamics of growing importance all over the world.

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Date added: July 7, 2015 - Views: 1

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A Study ofUnderstanding the Effect of Association...

“Understanding the Effect of association of Imagery in Communication on ... the advertising into tangible sales ( as in the case of FMCG ... Sales Promotion.

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Date added: July 10, 2013 - Views: 64

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INTRODUCTION - Chemical Indusries Education&...

It also focuses on the promotion of the industry’s views and ... Fast Moving Consumer Goods ... Again this shows the importance of the sales function ...

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Date added: August 28, 2015 - Views: 1

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CHAPTER 1

1 The scope of the exam syllabus. Your examination syllabus is divided into five main areas. • Marketing and the environment – introduces the subject, ...

http://www.profex.co.uk/main/Secure_assets/ns_student_resources/downloads/Marketing_for_Purchasers/mfp_qsg.doc

Date added: August 5, 2013 - Views: 10

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www.ljinstitutes.org

Selling. Marketing. Origin. Classical approach. Modern approach. Activities. Includes only exchange of goods from the producer to the consumer in return of money ...

http://www.ljinstitutes.org/wp-content/uploads/2015/03/bom-sem-2.docx

Date added: March 8, 2015 - Views: 1

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Effect of Brand Image on consumer buying behavior:...

The FMCG stand for “Fast Moving Consumer Goods” and it’s ... 6. IMPORTANCE OF BRAND IMAGE. ... endorser, brand Image, Brand Equity, Price Promotion, ...

http://www.tahg.org/research/Shehzad_Junaid_Effect%20of%20Brand%20Image%20on%20Consumer%20Buying_Final%20Project_Junaid_4813_JulY2012.docx

Date added: April 5, 2013 - Views: 33

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MBA PROJECT TITLES - Zeenor

Check out this comprehensive collection of MBA project titles. ... Effectiveness and scope of employee referrals in the process ... Changing trends in FMCG industry ...

http://www.blog.zeenor.com/wp-content/uploads/2010/12/MBA-Project-Titles.doc

Date added: May 2, 2013 - Views: 89

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The aim of the Lisbon Agenda is to make the EU the...

The advanced insight that the retailers have into launches and promotion ... of retail sales of FMCG ... it admits the importance of buyer power ...

http://www.biicl.org/files/1362_modernisation_of_eu_competition_law_and_art_82_pieter_kuipers.doc

Date added: May 6, 2013 - Views: 1

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www.veltechuniv.edu.in

... 0 0 2 5 PEBAB31 Advertising and Sales Promotion 2 0 0 2 6 PEBAB32 ... TO SALES PROMOTION Scope and ... and importance of strategic performance ...

http://www.veltechuniv.edu.in/pg_curri_syllabi/MBA_Curr_syllabus_2013-15.doc

Date added: June 15, 2013 - Views: 109

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Chapter – IX - Vedpuriswar

The same argument applies to sales promotion. ... There can be scope to innovate. ... The importance and power of corporate brands has also increased significantly in ...

http://vedpuriswar.org/books/ERM/09_Managing%20Marketing%20Risks.doc

Date added: July 3, 2014 - Views: 39

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www.itworkss.com

To analyze the effectiveness of the advertisement and sales promotion policies in influencing buyers purchasing decision. SCOPE OF ... Since it's an FMCG product this ...

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Date added: May 13, 2015 - Views: 1

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CREATIVE WRITING: ENGLISH & ENGLISH

The need and importance of Translation in Journalism. ... Sales promotion. ... Definition, scope and importance. 2.

http://www.ggsipu.nic.in/syllabus/syllbjmc200709.doc

Date added: April 1, 2014 - Views: 38

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About the courses we offer - The College of...

Sales Promotion Background and ... Sales Promotion role with regard to Fast Moving Consumer Goods, ... The importance of managing critical periods of ...

http://www.central-college.com/acrobat/About%20the%20courses%20we%20offer.doc

Date added: November 27, 2013 - Views: 94

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djay96.yolasite.com

... the stage is set for another potential ad war on the fast moving consumer goods ... We know that sales promotion means ... advertising is given prime importance ...

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Date added: December 19, 2014 - Views: 3

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Chapter VI- Development of an Effective Marketing…

Chapter-VI. Development of an Effective ... Place largely implies how to get access to the convenient point of sales and customer access. Promotion. Destination ...

http://shodhganga.inflibnet.ac.in/bitstream/10603/21917/9/chapter%20vi.doc

Date added: May 30, 2015 - Views: 1

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www.uk.sagepub.com

Managing Marketing: what do marketers do? Marketing Skills and Abilities; Jobs and Careers. OVERVIEW. Introduction. What do managers do? What do managers of marketing ...

http://www.uk.sagepub.com/masterson/career_doc.docx

Date added: August 27, 2013 - Views: 1

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www.researchgate.net

... consumers are giving less importance ... Private Label brands of Future Group contribute around 25% to the overall revenue generated from FMCG ... Sales Promotion ...

http://www.researchgate.net/profile/Manikandan_Mkm/publication/269577437_Influence_of_Retailer_Equity_on_Private_Label_Brand_Attitude/links/548fcc0f0cf214269f263fb5

Date added: August 8, 2015 - Views: 1

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thesis.eur.nl

... he/she wants to work in the fast-moving consumer goods or ... and sales promotion including ... The scope of marketing should be broadened to ...

http://thesis.eur.nl/pub/8305/Snel%2C%20G.%20%28336661%29.doc

Date added: October 11, 2013 - Views: 8